Identity + Website + Social Media

The Little Cotswold Cottage

problem Online Visibility
solution Website + Instagram + Influencers

01. The Brief

We were tasked with creating a website that promotes this beautiful Cotswold cottage, located in Great Rollright near Chipping Norton. Our client wanted to move away from using a holiday management company with high commission and a lack of control, to a more self-sufficient and personal management style and required the marketing materials to do so.

02. Work

Photography
Website Design + Build
Instagram Management
Guest Welcome Brochure
Airbnb Bookings Management
In The Press

03. Strategy

Photography

We worked with Jamie James to create high quality Summer & Winter visual assets to promote this holiday cottage. The photography has been used throughout the website, Instagram, Airbnb and the welcome guide.

Website design and build

We designed this website in keeping with the stunning interior design of the cottage using a lovely Cotswold moss green. The website successfully promotes the key features of the cottage as well as the local area, to give guests a clear understanding of what they can expect with their stay at the cottage. The website links through to the Airbnb booking platform to take bookings.

Instagram

The Little Cotswold Cottage Instagram account has a very loyal following from across the globe. We use the account to showcase design features within the cottage, promote last minute available dates & to collaborate with complimentary brands on Instagram giveaways.

Welcome Guide

The welcome guide helps guests settle into their stay at the cottage. We designed it with helpful tips for the cottage and suggestions of places to visit in the local area.

Airbnb Listing 

We set up the Airbnb listing based on the Clients requirements and optimised it to achieve the optimum occupancy & nightly stay rate. 

In the Press 

Little Cotswold Cottage has received lots of press coverage due to it’s amazing interior design by Zara Dawson. The last multi double page spread coverage was in Country Homes & Interiors - March 2021 edition. 

04. Results

We have grown the Instagram account from 12,500 followers to 27,200 followers in under a year, and the cottage has been fully booked since we created the Little Cotswold Cottage website, the Airbnb listing, and have been managing the Instagram feed @littlecotswoldcottage.